Marketing and Smart Technologies

Marketing and Smart Technologies

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.

GET EBOOK

Author
Publisher Springer Nature
Release Date
ISBN 9813341831
Pages 783 pages
Rating 4/5 (38 users)

More Books:

Marketing and Smart Technologies
Language: en
Pages: 783
Authors: Álvaro Rocha
Categories: Artificial intelligence
Type: BOOK - Published: 2021 - Publisher: Springer Nature

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institu
HELP, MY CHILD WANTS TO BE A YOUTUBER!
Language: en
Pages: 92
Authors: Joan Pont
Categories: Self-Help
Type: BOOK - Published: 2021-03-15 - Publisher: JOAN PONT

"I'd rather have Twitch ban me than lose all my videos." "I think I've been Shadow banned" If you don't understand these phrases that are constantly repeated in
Video Games in Psychotherapy
Language: en
Pages: 249
Authors: Robert Rice
Categories: Games & Activities
Type: BOOK - Published: 2022-08-22 - Publisher: Taylor & Francis

Video Games in Psychotherapy provides the reader with a practical session-by-session framework for using video games, interactive media, and gaming metaphors to
The SAGE Encyclopedia of Children and Childhood Studies
Language: en
Pages: 1888
Authors: Daniel Thomas Cook
Categories: Social Science
Type: BOOK - Published: 2020-04-20 - Publisher: SAGE

The SAGE Encyclopedia of Children and Childhood Studies navigates our understanding of the historical, political, social and cultural dimensions of childhood. T
KSI: I Am a Bellend
Language: en
Pages: 320
Authors: KSI
Categories: Biography & Autobiography
Type: BOOK - Published: 2015-09-24 - Publisher: Hachette UK

Admitting you're a bell-end is the first step to salvation... KSI is one of the biggest and baddest YouTube stars on the planet. With over a billion views and m
The End
Language: en
Pages: 148
Authors: Andy Lewis
Categories: Fiction
Type: BOOK - Published: 2022-04-08 - Publisher: Writers Republic LLC

Nathan Turner, a member of the Army Reserve, is called up one night. Part of his unit gets sent to Washington, DC, to aid forces in trying to contain a strange
Digital Science
Language: en
Pages: 475
Authors: Tatiana Antipova
Categories: Technology & Engineering
Type: BOOK - Published: 2018-10-18 - Publisher: Springer

This book gathers the proceedings of the 2018 International Conference on Digital Science (DSIC’18), held in Budva, Montenegro, on October 19 – 21, 2018. DS
Engaged Leadership
Language: en
Pages: 356
Authors: Joan Marques
Categories: Business & Economics
Type: BOOK - Published: 2018-05-02 - Publisher: Springer

This professional book examines the concept of engaged leadership. Specifically, it focuses on the need for leaders in personal and professional realms, for-pro
Handbook of Pragmatics
Language: en
Pages: 272
Authors: Jan-Ola Östman
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2020-11-20 - Publisher: John Benjamins Publishing Company

This encyclopaedia of one of the major fields of language studies is a continuously updated source of state-of-the-art information for anyone interested in lang
The Essential Student Guide to Professional Photography
Language: en
Pages: 182
Authors: Grant Scott
Categories: Photography
Type: BOOK - Published: 2015-05-22 - Publisher: CRC Press

This essential reference for photography students explains how to become part of the professional community. By defining professional photography today, and exp